Cozy Up to New Pure Innocence + Feel the Love with Classic Shapes and Trendsetting Dies
Just three more days of January sneak peeks. We're feeling so much love for the endearing new Pure Innocence collection, as well as classic candy hearts with a twist and two new die options that can really shake up your crafting!
- You can enter to win an MFT shopping spree by commenting on each of the five countdown posts on the MFT Blog before 8 PM EST on January 6. Please leave only one comment per person, per day.
- One winner will be randomly selected from each countdown day, and all winners will be announced at 8 AM EST on January 7 on the MFT Blog.
SOFT PLACE TO LAND
This pigtailed sweetheart is just the right choice for sending paper hugs to those in need, or to show appreciation to those you know will always be there to give *you* a hug when you need one. Her soft pillow is accented with a heart and she’s dressed with comfort in mind in a darling skirt and tee. If crafting is your soft place to land, add this PI to your collection today!
The coordinating Die-namics are open inside to allow you to stamp, then cut OR cut, then stamp. This feature keeps our Die-namics lightweight and allows for easy removal of the die cut from the die.
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CUTE CONVERSATION
Conversation hearts are a staple of the season of love. Cute Conversation updates the classic candy with a fun font and more modern heart shape. A mix of traditional and trendy sentiment options means you’ll always have the perfect greeting for any recipient. UR COOL and with this set in your arsenal, your Valentines will be as well!
The coordinating Die-namics are open inside to allow you to stamp, then cut OR cut, then stamp. This feature keeps our Die-namics lightweight and allows for easy removal of the die cut from the die.
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LOVE YOU CIRCLE FRAME DIE-NAMICS
This sweet and simple design is perfect for framing a photo of a loved one on a card or tag or housing a shaker pouch for an engaging interactive project to celebrate your most cherished friends and family.
TRENDY TAG DIE-NAMICS
This two-piece tag set includes a classic base tag as well as a dainty scalloped frame. The frame can be used to showcase a photo, stamped image, or sentiment but is also designed to house our Rectangle Shaker Pouches to provide for lots of mix-and-match interactive opportunities.
Let's see what our team has created for us today — keep on clicking to see what they've been up to.
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504 comments
OMG these upcoming dies are calling my name, and cannot ignore those conversation hearts. Countdown is on!
Love the Tag Die-Namics, not just for Valentines.
These are such fun sets. Love the Valentine Hearts.
Who doesn’t love conversation heart. and the I love you frame is very cute.
You can never have too much love in your stash!
This release is full of wonderful products! I am looking forward to Release Day!!
Dear MFT Team
Oh my God I just lve them all but the Soft place to land with the sentiment I want squeeze you is just the right sentiment for my grand daughter and i think it was created for both of us. I absolutely loev teh acrtd created using it too. I am going to NJew Zealand to see my precious angel who is the best gift from God to me and what better way to express my love than a beautiful hand made card. I just pray to God I win it. Loads of Love and gratitude
I love the ease of use with the shaker pouches. And the scallop edge is really cute!
LOVE the Trendy Tag Die!
Love the look of the tag die. Can’t have too many of those. The circle dies are always a great way to start a card and decorate around them.
I love the frame die, the tag dies and Rachel’s cute dog tags.
Oh, the trendy tag! How come I always need everything?!
Loving the trendy tag!
I like the tag and the conversation hearts!
Cuteness overload!
I especially love those tags! 😍
Why do you people have to have SO MANY adorable products!? I need to find an extra job so I can order all the ones I want!
These Pure Innocence girls are so adorable!
So cute!! I love the hearts and the tags!! The cards are beautiful and I can’t wait to order these stamps and dies!!
What cute cards and stamps.
Conversation hearts, Trendy Tags 🏷, and the sweetest Pure Innocence’s little one…can’t wait for this release!
Love the PI set – of course I love anything hearts!
So cute! Love it all!!
Everything looks great!! Conversation hearts brought up to date…
And the trendy tags look so versatile.
I don’t think I own any Pure Innocence – this one is so very cute – it reminds me of my grand-daughter! I can’t get enough of anything heart this time of year. I’m loving the new releases!
That circle die frame is lovely!